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Top Message

Enhancing the “great taste, empathy, and uniqueness” only the Kewpie Group can provide, with the aim of becoming a Group that contributing to the food culture and health of the world

Mitsuru Takamiya
Representative Director
President and Chief Executive Corporate Officer
Kewpie Corporation

The Kewpie Group was founded in 1919 based on the aspiration of “contributing to the health of the Japanese people.” Since our founding, we have valued quality. We are particular about the ingredients we use, and have always strived to create products based on honesty and integrity. This stance has earned the trust of our customers and built a strong brand. Today, we deliver KEWPIE brand products all over the world.

As stated in our corporate motto (RAKU-GYOU-KAI-ETSU in Japanese), we value a corporate culture in which people who with the same ambitions enjoy working together, endure struggles together, and rejoice together. This motto, which is based on the teachings of our founder, Toichiro Nakashima, to act on moral principles, strive for originality and ingenuity, and look after parent’s well being, is shared with more than 10,000 Kewpie employees worldwide, and we are working to fulfill our corporate mission of “providing value to customers and contributing to society.”

Looking back at our history, at time when eating raw vegetables was still uncommon in Japan, we launched mayonnaise and dressing, which helped to promote the eating of salad. We will continue to make proposals with an eye to the future of food, aiming to create a healthy food culture around the world.

Further, to create a society where children's smiles abound, we are proactively engaged in food education and social contribution activities. At the same time, we will respond seriously to climate change, the efficient use of resources, and other environmental issues, enabling us to pass on a sustainable society to future generations.

The joy of eating also includes a sense of human connection and warmth. Our corporate message, “love around the kitchen table,” embodies this sentiment. We will continue to value “great taste, empathy, and uniqueness,” and contribute to food and health around the world.

Mitsuru Takamiya
Representative Director
President and Chief Executive Corporate Officer
Kewpie Corporation

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